I'm recommending Inbound Marketing by Brian Halligan and Dharmesh Shah as a must-read for anyone with a website. The book helps you understand how to get readers to your website using Google, blogs, and other social media. It's written in readible language so non-techies like me can easily grasp the concepts and put them to use immediately. Read, go forth, and conquer!
This blog shares insights on the craft of writing children's books and the publishing industry, and supports creators on their journey.