I'm recommending Inbound Marketing by Brian Halligan and Dharmesh Shah as a must-read for anyone with a website. The book helps you understand how to get readers to your website using Google, blogs, and other social media. It's written in readible language so non-techies like me can easily grasp the concepts and put them to use immediately. Read, go forth, and conquer!
Carrie Pearson is a children's book author and creator-cheerleader.